AI headshots have become incredibly popular over the last couple of years. One recent survey found that 44% of people seeking new jobs were considering using AI headshots. These images are also being widely used for company branding pages, LinkedIn profiles, PPC marketing campaigns and many other purposes. One major AI headshot company boasts that users have already created over 12 million headshots with its service.
Unfortunately, there are a lot of privacy risks associated with storing AI headshots on some platforms. This is especially true with people storing them on cloud storage services.
People that store their AI headshots in the cloud need to be aware of these issues. Keep reading to learn more.
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Cloud Storage Risks Amplify Existing Concerns About AI
AI is undoubtedly a double-edged sword for society and many people fear the risks outweigh the benefits. One survey found that only 23% of Americans say that they trust how many websites use AI. One of the biggest risks has to do with privacy concerns.
Here are some of the issues that people using cloud storage platforms to store AI headshots are likely to run into.
They Have to Worry About their Identity Getting Leaked
One of the biggest issues that many people have to worry about is having their identity leaked during a data breach. One survey found that 70% of marketers are worried that data leaks may have a negative effect on their workflows. A similar percentage of consumers share this concern, as shown by another survey that found that 66% of American adults cite privacy concerns as one of their biggest fears when using major websites.
This can be a big issue for people that are storing their AI headshots in the cloud. They have to worry that the world may see their AI headshots if they get leaked during a data breach. This can be a big deal for a lot of people that are worried about their privacy.
They Have to Worry About the Legal Issues Associated with Potential Deepfakes
Deepfakes are another huge concern that many people have to worry about. One analysis found that there were over 500,000 deepfake images and videos in 2023. That number is growing substantially year after year. The number of celebrities targeted by deepfakes grew 81% last year.
Celebrities aren’t the only ones that have to worry about deepfakes. Scammers are starting to target business leaders with deepfakes so that they can scam their employees. This is one of the risks of storing AI headshots in the cloud. Scammers can use them to create deepfakes more easily if they can breach the security of the cloud storage.
They Can Cause Consumers to Be Worried About the Company’s Data Security if They Are Stolen
Companies may have more lax security when it comes to storing AI headshots over more sensitive data, such as financial reports or personal customer information. Unfortunately, customers may not appreciate this nuance. They may think that the company is negligent with all of its security precautions if AI headshots are stolen. This can create serious problems for its brand image.
Concerns Surrounding AI Headshots Show that Companies Need to Embrace More Ethical Hosting Practices
There are a lot of issues pertaining to storing AI headshots on the cloud. One survey found that 48% of consumers feel that there aren’t enough regulations when it comes to data security. Major data breaches can make them even more wary of these issues, which includes AI headshots getting leaked.
This shows why more businesses need to have adequate security protocols in place to protect images that they store on the cloud. Some of the steps that they should take are listed below.
They Should Use End-to-End Encryption Technology
One of the most important things that businesses should do is use end-to-end encryption to protect all data stored on the cloud. This helps keep hackers from being able to successfully access data even if they are able to breach the firewalls and other security guardrails.
They Need to Set Strict Permissions to Limit Access to Content
People that manage cloud storage platforms also need to make sure that they have strict permissions that prevent the wrong people from accessing content. This helps keep hackers from getting access to everything if they steal an employee’s credentials. It also limits the risk of employees colluding with hackers, which is sadly more common than most of us would like to think. The risk of hackers accessing images is a lot lower is these permissions are set properly.
They Should Watermark Sensitive Photos
Companies should use watermarks on AI headshot photos to minimize the risk that they will be misused if they are stolen. This can be surprisingly effective. This will help them make sure that they are safe when using this site for linkedin headshots.
